Back to work

Case study 04 / 04

fngrprnt.

The short version

My own creative venture, built on one belief: different isn’t a problem to solve, it’s a strength to amplify. I shaped the strategy, wrote the story and designed the website for a practice that helps brands find what makes them impossible to duplicate.

Role
Founder: strategy, brand, copy and web design
Disciplines
Brand strategy, identity, storytelling and web
Timeline
Ongoing
Tools
Figma
The fngrprnt home page on a monitor: a creative agency that empowers difference

The belief

Different isn’t a problem to solve. It’s a strength to amplify.

01 The system

A person, a practice and a principle.

I separated three things that used to blur together, so it’s clear what each one is for and what the work underneath it has to prove.

The person

Timothy Moses

The experience designer and strategist doing the work.

The practice

fngrprnt

The philosophy and the future agency the work sits under.

The principle

Kaizen

Small, consistent improvements that compound over time.

02 The offer

Brands that are ready to stop blending in.

The promise is simple: uncover what makes a brand impossible to duplicate, then turn it into an advantage. Three services, each with exactly what’s included written out.

  1. 01

    Discovery and strategy

    Understand everything before creating anything.

  2. 02

    Visual identity

    Mark, colour, type, guidelines and the system applied.

  3. 03

    Storytelling

    Narratives that turn browsers into believers.

03 The website

A website that practises what it preaches.

It opens on the belief, not a list of services. The founder story sits at the centre as proof, every page ends on the same invitation, and even the contact form asks what makes your business different.

The fngrprnt home page on a laptop

Contact

Let’s work
together.

Open to product design and UX roles, remote or in-house. The quickest way to reach me is email.

timothyenricomoses@gmail.com
LinkedIn Download CV